E-Business & E-Marketing

10 Killer Digital Marketing Skills to Master



The new age of digital marketing has impacted most industries in a huge way. Mastering these 10 digital marketing skills can enable you to chart a successful career in this lucrative and rapidly changing domain.

Anshul Khandelwal, Marketing Head at UpGrad, kicks off the UpGrad Careers-In-Shorts Series by taking you through all you need to know about marketing fundamentals, channel level execution, technical and tool expertise, data insights, product marketing and much, much more! Also, a bonus skill you were likely to miss out.

So, why is digital marketing important? Digital marketing is becoming one of the most attractive career prospects. Fact: India will be spent 1 Billion Dollars in Digital Marketing in 2017! Why is that not surprising? Well, with the millions of potential consumers now connected to the internet, everyone is discovering new products & solutions online .

What’s more important, consumers have become smart, and they will get their research from bloggers or youtube influencers before they buy that make-up kit or that mobile phone or even that tax saving insurance policy!

All this means, as a Digital Marketer, is that you need to know where your potential consumers are, how to best talk to them, and how to establish an everlasting relationship once they come to your website or app.

Digital is a blend of creativity, psychology &, what makes it unique from all other offline mediums, data! So, without much further ado, here are the top 10 digital marketing skills that will make you an ace marketer that everyone will want to hire!

Get a cool infographic here: https://blog.upgrad.com/10-killer-digital-marketing-skills-you-must-have/?utm_source=YouTube&utm_medium=Organic_Social&utm_campaign=YouTube_Video&utm_term=YouTube_Video_DM&utm_content=YouTube_Video_DM_Digital_Marketing_Skills_Blog_Link

Watch now to learn more.

Wish to transition to a full fledged Digital Marketing expert?
Apply now:
PG CERTIFICATION IN
DIGITAL MARKETING & COMMUNICATION: https://upgrad.com/digital-marketing/?utm_source=YouTube&utm_medium=Organic_Social&utm_campaign=YouTube_Video&utm_term=YouTube_Video_DM&utm_content=YouTube_Video_DM_Digital_Marketing_Skills
EXECUTIVE PROGRAM
IN DIGITAL MARKETING STRATEGIES: https://upgrad.com/digital-strategies/?utm_source=YouTube&utm_medium=Organic_Social&utm_campaign=YouTube_Video&utm_term=YouTube_Video_DM&utm_content=YouTube_Video_DM_Digital_Marketing_Skills

UpGrad takes pride in constantly churning out content that is contemporary, written by subject matter experts and delves into the world of Data Science, Big Data, Digital Marketing, Entrepreneurship, Product Management, Machine Learning and Artificial Intelligence, Software Development on regular basis.

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Comments (43)

  1. Upgrad, add words on screen to you vids – take it up a notch

  2. well how does the data work on the particular work means . how does data consume on sach product

  3. Good one . The new age of digital marketing requires lot of innovation and dedication.

    Read this different type of digital marketing techniques 2019 https://goo.gl/KKeULo

  4. Hey,

    Super cool Video.

    What other types of promoting do you do?

    Right now I am looking at other good strategies

    Thanks again

    Have a great week

  5. Great video! It helped me a lot!

  6. Horrible Video! It assisted me a lot!

  7. Intense Video! It helped me a lot!

  8. Intense Video! It helped me a lot!

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  10. Great video! It helped me a lot!

  11. Illustrious Video! It helped me a lot!

  12. Grand Video! It helped me a lot!

  13. Superb video! It assisted me a lot!

  14. Major Video! It helped me a lot!

  15. I’m not a native English speaker and I understood everything! Stop complaining bro

  16. Notable Video! It helped me a lot!

  17. Very useful video. One of information I was searching for the most.

  18. Great video! It assisted me a lot!

  19. Huge Video! It assisted me a lot!

  20. Great video! It assisted me a lot!

  21. Serious Video! It helped me a lot!

  22. WOW that's really cool boss! I am a newbie in digital marketing however I can surely make out the grain from the chaff. You've got a clear head with passion for your work as I have heard a lot of videos from other digital marketing pros who boast too much about themselves without much real suff. As for your accent we are Indians so that's how we speak English. I have lived in America and never had any problem being understood, or understanding the American accent. I am your follower from today. Best Wishes!

  23. I am Brazilian. I never took English classes. I learned watching movies and shows. And with some difficulty, I was able to understand the whole content. Content that the most important part of this video, which is free. You complain that his English is bad, but how many other languages ​​do you speak? Because he could have recorded everything in his native language and you would not understand anything. So just thank and you're done. Very good video, excellent content. Thank you.

  24. Is there anyone here actually making good cash from digital marketing?

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  26. subtitleeees

  27. it was just great and helpful.

  28. I am not a native speaker, but understod everything, Thanks!

  29. Great summary

  30. If u want to by a car first u ha e see ur pockets

  31. god bless you dear …ty so much for such a beautiful content

  32. Music is loud

  33. I understood every single word. Stop it guys. If ure a native speaker and you dont understand, its because you have chosen not to listen.

  34. I have all these skills, but i am not a digital marketer :):):)

  35. awesome Sir

  36. I would put experiments and passion on the top of the list

  37. For Complete Digital Marketing solutions…Please go with the following Link:
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  38. Great video

  39. Bhaiye hindi me bola karone

  40. You may also visit @UCRBWghyOEa0kXKyiFtRoOuQ

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