E-Business & E-Marketing

eCommerce Marketing Strategies – 12 Killer Tips



Watch this video to discover 12 killer eCommerce marketing strategies and tips:
https://www.marketing360.com/ecommerc e-marketing /

Tips covered in video:

Tip #1 – Use a good cart. Shopify, WooCommerce, BigCommerce

Tip #2 – Optimize your product pages both with regards to SEO and Design, product title, description, images, trust badges, reviews, video

Tip #3 – Schema markup for google rich cards (schema markup testing tool)

Tip #4 – Optimize your product feed via Google Merchant center

Tip #5 – Run Google shopping ads

Tip #6 – Run dynamic retargeting campaigns across Google display and YouTube. As well as retargeting ads across FB and Instagram

Tip #7 – Run FB and Instagram ads and retargeting on those channels as well. Target a very tight demographic of people that fit your brand.

Tip #8 – Invest in social media management, build an organic following.

Tip #9 – Automate email marketing (holiday, birthdays) and send end of month promotions.

Tip #10 – SMS VIP deals

Tip #11 – Use a CRM and hire a sales and support person. Follow up call customers. Ask for reviews, sales packages, learn about their needs, ask for referrals, ask to share on social. Kill customer service

Tip #12 – create a customer care package. Nice branding. Use to get amazon buyers to buy from your site next time. Include coupon.

#ecommercemarketing #ecommercemarketingstrategies #ecommercemarketingtips

Presented by: JB Kellogg

JB Kellogg is the Co-Founder & Co-CEO of Madwire®. Madwire’s brands Marketing 360® and Top Rated Local® are popular platforms used to help small businesses grow. Madwire was founded in 2009 and has since grown to nearly 1,000 people and over 100MM in annual revenue. JB & Co-CEO Joe Kellogg were recognized as Glassdoor’s Highest Rated CEOs for 3 consecutive years (#1 overall in 2016). JB is passionate about small business marketing, leadership, sales, team culture and more and often shares the tips, tricks and strategies he’s learned in life and while growing Madwire.

JB Kellogg on LinkedIn:
https://www.linkedin.com/in/jb-kellogg-8567a029/

Marketing 360® is the #1 Marketing Platform® for Small Business. It has everything you need from design, to marketing, to CRM. Powered by Madwire® – voted one of the Nation’s Best Places to Work by Glassdoor in 2016 & 2017!

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Comments (43)

  1. Great video! I appreciate your coherence and straightforwardness. Going to put these tips to the test now. Thank you!

  2. Abolsute gold. Thank you

  3. Thank you – very clear and to the point!

  4. Few steps was really eye opener

  5. Great, bro…

  6. Nicely distilled.

  7. great, great video!! I'm in love with your content

  8. Good stuff, Maynard!

  9. Great video. Thank you

  10. Awesome tips, thanks so much!

  11. Listen I just wanna sell t shirts ok….can I hire someone to do this stuff…I don’t even know what a crm Seo all that stuff is!

  12. It's really not wasting time. Literally!

  13. That's Gold

  14. Thanks, Sir This Video Help Me A Lot!

  15. Great insights to boost sales and build confidence and trust among businesses and customers. Thanks for the clip it did give me some good insights of creating an effective e-commerce website.

  16. thank you

  17. hello, I have a startup in Afghanistan. Online gift shop. what I need is to increase the extent of my followers on Facebook and Instagram. so I need a guideline of pre-launch marketing. could you please help me?

  18. super

  19. awesome Video Brother Keep it up

  20. With reviews, if you were selling single items for instance canvas paintings, what would you do in place of a product review? Additionally when an item is sold (thereby making the in stock value 0 what do you recommend doing with the product page?

  21. Nice work n thanx

  22. Nice!

  23. Awesome

  24. Can give some insights on rural distribution strategy for Ecom companies

  25. Thanks!!

  26. Cool.

  27. How much do i need to start my ecommerce?

  28. Nice job! Concise tips and straightforward! I agree with those tips especially CRM.

  29. thanks a lot! Really helpful.

  30. Damn 2 years of MBA and yet they didn't give me such details of digital marketing

  31. Hello mate, extremely nice stream that you have here. Keep em coming.

  32. Great video ! I belong from service industry and working on E commerce website launch for design services. Is The strategy to sell your services are same as selling products online ?kindly advice

  33. what is a CRM

  34. This is the first video of your's I've seen. Great advice. Thumbs up for you!

  35. I also subscribed to your page!

  36. SOLD! <3

  37. Very insightful content. Time to apply this to my biz!

  38. Terrific recommendations

  39. that was great..thanks alot ..followed you for more great work

  40. How to get more sales without discounting?

  41. Hi, Do u provide paid service for e-commerce on regular basis? Plz mail back on rizkhan.k@gmail.com

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